Elon Musk now has 100 million Twitter followers, the platform he might be about to buy. Musk hit the milestone between June 26 and 27, gaining over 150,000 followers between those two days.
This means thatit is now followed by around 43% of people who use the microblogging servicethough that percentage could be significantly different if, as Musk suspects, many of those accounts are bots.
Despite this large number, Musk only ranks sixth among the most followed people on Twitter. Here are the top 5:
- Barack Obama: 132.1 million
- Justin Bieber: 114.1 million
- Katy Perry: 108.8 million
- Rihanna: 106.9 million
- Cristiano Ronaldo: 101.3 million
The Tesla and SpaceX CEO joined Twitter in 2009, three years after the platform launched. During this period, he posted around 18,500 tweets on a wide range of topics. And some of those tweets got him in trouble with the authorities. Curiously, Musk hasn’t shared anything on the service since June 22, marking probably one of the longest periods of silence on Twitter in recent years.
Conversely, Meta CEO Mark Zuckerberg’s Facebook page is mostly press releases, while Instagram head Adam Mosseri has an equally watered-down presence on the platform he manages.
A takeover not finalized
It’s unclear if that silence has anything to do with his recent bid to buy the microblogging service for more than $44 billion. The deal, which Musk proposed in April but has yet to be signed and sealed, hit a rough patch earlier this month when a lawyer representing Musk said that if Twitter did not turn over data to him on the number of fake accounts and spam accounts on the platform, the billionaire entrepreneur could abandon his offer.
Twitter, headquartered in San Francisco, responded by handing over a huge amount of data, but it’s not yet certain that’s enough to keep the deal on track, as analysts will have to dig into the data to try to figure it out. determine the number of fake accounts and spam accounts on the service.
Twitter has long claimed that fake accounts and spam accounts only made up about 5% of its user base, but Musk fears that figure is much higher. If so, advertisers could leave the platform or demand lower rates, while Musk would likely feel pressured to try to lower the value of his takeover bid, or walk away altogether.
In the meantime, we await his next tweet…